Harley-Davidson website covers Sturgis live
WHITTMANHART Interactive, a leading provider of digital communications and online marketing, has created the unique online platform for Harley-Davidson’s Sturgis coverage.
'Harley-Davidson gave us the opportunity to produce a site that captures the full emotion and excitement of the Sturgis experience,' said Rebecca Coleman, general manager of WHITTMANHART’s Los Angeles office. 'There’s something here for everyone. It’s a chance for the Harley-Davidson community, even those who haven’t made the trek to Sturgis, to be part of the action.'
The event coverage includes daily updates of blogs, photos and videos including:
The Journey There - Experience the journey to the Mecca of motorcycling through the eyes of rider Peter Reitzfeld, a New York-based photographer who’s been riding motorcycles since he was nine years old. His journey to Sturgis comes to life via his blog on H-D.com and through photos while he’s on the ground at the Rally.
Inside Sturgis - Harley-Davidson’s own Jessica Craker, a rider and writer, will report from Sturgis on all the action. She’ll cover activities at the Rushmore Plaza in Rapid City, employees’ perspective on the Rally and more!
Endless Roads - A daily blog with Steve Natt. Steve combines more than 25 years of experience as a car and motorcycle mechanic, 17 years as a motor journalist, 15 years as a TV writer-producer, and experience as host of the series, Life in the Fast Lane with Steve Natt. Get his take on the Rally
Kickin’ It - Punk rock band The Bouncing Souls released their sixth album in 2006 prior to hitting the road with the Warped Tour touring music festival. Band members Bryan Kienlen and Pete Steinkopf will showcase the "must see" venues and experience the "you haven’t done Sturgis, unless" events.
Rumblings - Includes community features such as an interactive map, as well as enthusiast-submitted photos and comments detailing their experiences at the Rally.
Photo Gallery - Professional photographers, including award-winning photographer Peter Turnley, covers the Rally. Peter’s work has been featured in prominent publications such as Newsweek. He has covered the Harley-Davidson 100th Anniversary and past Daytona and Sturgis rallies. Photos are uploaded daily to provide an online glimpse of Sturgis.
Downloads - Reminders of the 2007 edition of the Sturgis Rally will be available for download. Screensavers and wallpapers will keep the memory alive on enthusiasts’ computers throughout the year.
WHITTMANHART Interactive: Headquartered in Chicago, WHITTMANHART Interactive is a full-service interactive agency providing the most engaging, user-centric and value-driven interactive marketing solutions. WHITTMANHART draws on more than 20 years of quality work and relationships with some of the world’s best known corporations, including Anheuser-Bush, Scion, Johnson & Johnson and Sony Pictures Entertainment. For more information visit: www.whittmanhart.com
- Contact:
Jonathan Bing (323) 866-6060
Freud Communications Inc. on behalf of WHITTMANHART Interactive