WHITTMANHART Interactive Wellness Practice Adds to Growing Team
French is responsible for developing strategic positions across vertical markets, fostering integrated agency partnerships, building client relations and overseeing the Client Services team in the Philadelphia office.
French was previously Director of Marketing and E-Commerce at Smooth Fitness where he drove them to record achievements including growth of more than 150% in less than 2 years. Under French's interactive leadership, Smooth Fitness was recognized by Internet Retailer as one of the largest 500 e-commerce sites in existence two years in a row. Prior to that, French served as an interactive project manager for Johnson & Johnson Pharmaceutical Services, including online work for brands such as Levaquin, Ultracet, Topamax and Reminyl / Razadyne.
In 1997, French founded MM2K, Inc., which he ran as CEO for seven years. With his approach to creative operations and focus on early adoption of emerging interactive marketing opportunities he managed to deliver bottom-line results in the hyper-competitive online services marketplace.
'Kevin is an accomplished Internet strategist and marketer. His vision and expertise in interactive business performance has achieved great success in growing online sales and profits for clients,' said Chip Weinstein, WHITTMANHART Philadelphia General Manager. 'Kevin offers a rare blend of entrepreneurial, creative and operational strengths. We are happy to welcome him to WHITTMANHART.'
About WHITTMANHART Interactive: Headquartered in Chicago, WHITTMANHART Interactive is a full-service interactive agency providing the most engaging, user-centric and value-driven interactive marketing solutions.
WHITTMANHART draws on more than 20 years of quality work and relationships with some of the world’s best known corporations, including Anheuser-Bush, Scion, Johnson & Johnson, Sony Pictures Entertainment and Harley-Davidson. Its persona work has received the highest ratings from Forrester Research of any interactive agency. For more information visit: www.whittmanhart.com
- For further information please contact:
Jonathan Bing
Freud Communications Inc.
T: (323) 866 - 6060
Email: jonathan.bing@freud.com